Meet the team

Meet the team

Meet the team

Get acquainted with the leadership team who bring innovation, creativity, and excellence to every project.

Get acquainted with the leadership team who bring innovation, creativity, and excellence to every project.

Trusted by industry leading B2B Companies

Will Leatherman

Founder

CEO

With a proven track record of scaling businesses to seven figures, Will is our visionary leader, spearheading growth initiatives and setting the pace for success.

Tony Molina, CPA

PARTNER

VIDEO EXPERT

After 7 years at Wealthfront developing video and community strategies from scratch. Tony brings unique insights into creating and implementing effective content and community strategies, with a particular emphasis on video.

Jacob Shipley

PARTNER

CONTENT EXPERT

With a history of success in scaling Executive Linkedin accounts, Jacob is a driving force behind our agency's commitment to delivering transformative results for clients.

Brian Fong

PARTNER

TRAVEL EXPERT

Brian brings invaluable experience in scaling businesses to new heights, driving forward-thinking strategies that lead to sustainable growth and market dominance.

How we work

4-Phase Content Domination Process

PHASE 01

Strategic Launchpad

We don't mess around. Your content engine will be up and running in 1-2 weeks, not months.

Onboarding sprint to get your content machine started

Uncover your unique edge on social media - because blending in is for wallpaper, not industry leaders

Craft a killer V1 content strategy for LinkedIn and X, leveraging our battle-tested insights from top-performing accounts

PHASE 02

Content Powerhouse

Your ideas, amplified. Our expert team turns your expertise into content gold.

Assign you a dream team: world-class content strategist, writer, and designer

Monthly Content Extraction Sessions - we mine your brain for industry gold, company war stories, and the insights that'll make decision-makers stop scrolling

Handle all LinkedIn and X content production on autopilot - you focus on running your business, we'll handle making you look good online

Streamlined approval process - sleep easy knowing every post aligns with your voice and vision

PHASE 03

Campaign Management & Optimization

Creating great content is half the battle. We make sure it reaches - and converts - your ideal audience.

Every piece of content is weaponized with cutting-edge best practices

Deploy proven content playbooks that put your message in front of the right eyeballs

We sweat the small stuff so you don't have to - from optimal posting times to hashtag strategies, we've got it covered

PHASE 04

Analysis & Optimization

The only constant in social media is change. We keep you ahead of the curve.

Stay on top of platform trends without lifting a finger - we do the homework so you're always ahead

Monthly deep-dives into your content performance and business metrics - because what gets measured, gets optimized

Agile team ready to pounce on industry trends and viral moments, turning them into opportunities for your brand to shine

HEAR FROM OUR FOUNDER

Want to reduce reliance on paid ads and 10x your content output?

Cheaper than ads

Own your following & distribution

Growth that compounds

© Catalyst 2024. All rights reserved.

© Catalyst 2024. All rights reserved.

© Catalyst 2024. All rights reserved.