How Talexy scaled to $50K+ pipeline in 40 days with Catalyst
Challenge
Talexy needed a scalable content system to establish authority in the recruiting space
Kerry Wolff, Founder of Talexy, knew the power of LinkedIn content firsthand. His first transformation post garnered over 20% engagement with less than 500 followers, proving he had good instincts for content. However, balancing content creation with running his overseas recruiting agency quickly became unsustainable.
While Kerry could create high-performing posts, each one took 1-2 hours to craft – time he couldn't spare while scaling his business and maintaining his full-time job. "It only took a couple of times before I was like, 'oh, I can't do this and those two things,'" Kerry recalls.
To build a content engine that would establish Talexy's credibility in the recruiting space, Kerry needed a partner that could:
Capture his unique voice and perspective
Maintain consistency at scale
Provide strategic guidance on content approach
Take ownership of the content process
After reaching out to 10-15 agencies, Kerry discovered Catalyst.
Solution
Catalyst created a dedicated content team that perfectly captured Talexy's voice
What immediately set Catalyst apart was their ability to nail Kerry's brand voice from the start. "Their EOV capture and personality capture is really good. You guys came at me with like an 85-90% post right after onboarding," Kerry shares. This accuracy eliminated the usual back-and-forth that plagues most content partnerships.
But Catalyst's value went beyond just content creation. The team became a true extension of Talexy:
Provided strategic guidance on content approach
Maintained consistent posting cadence
Created engagement-optimized content
Built a feedback loop for continuous improvement
This partnership approach transformed Kerry's relationship with content.
Results
Talexy establishes market authority and generates significant pipeline
Within just 40 days of working with Catalyst, Talexy saw remarkable growth in both platform metrics and business outcomes.
The impact went far beyond just metrics. Kerry reports that his content now serves as the backbone for all sales conversations: "I basically have all my sales pitches in my content." This has led to multiple high-value opportunities, including:
$30K deal in progress with $9K retainer structure
Startup equity discussions
Strategic advisory opportunities
Perhaps most impressively, Talexy's company page achieved a 100% visitor-to-follower conversion rate, with visitors viewing the page an average of three times each – demonstrating the magnetic pull of their content strategy.
Looking ahead, Kerry sees LinkedIn content as a critical growth lever: "I think it is a once in a lifetime opportunity that's going to become so saturated eventually. I never realized why it was so much easier to start a business today until I entered into this."
Talexy
Industry
Recruiting
Stage
Early Growth
Focus
Strategic Hiring
HQ
Remote
